Establish, in a one year full sales acceleration program, commercial contacts with the main importers, distributors, wholesalers, manufacturers, retails chains and big brands in Spain.
The commercial visits were qualified and closed for the client´s 4 divisions: leather garments & leather goods, textiles and apparel, fashion footwear (men, women, kids) and safety footwear.
IVC helped the client:
Make a market segmentation in Spain to determine the main players in its four divisions.
Set up commercial presentations in Spanish in order to be introduced to the main player.s
Contact the key decision makers and buyers in each company on a sequential and constant basis.
Foster the interest of the Spanish counterparts to help the client's sales representatives generating medium-term sales.
62 qualified meetings with potential buyers in the main Spanish fashion firms.
Adaptation of the client's commercial strategy by providing a detailed overview of the Spanish leather, textile and fashion market.
A better understanding and knowledge of the main clusters in Spain, for each type of industry.
Real chances of generating sales in a reasonable period of time.